You have herd it said that people must see your offers at
least 7 times before they develope trust enough to buy your product or service or to develope trust enough to buy from you.
This is why it is important to get the word out about your
offers through as many sources as possible to
create your mark on the Internet. It is
better to have an image (logo)( icon )that is totally yours to represent you and one that no one else can use so
that when people see your logo they can quickly
relate the
logo image to you and to their god experiences of buying
form you or the good experiences of others buying from you.
A picture speaks a thousand word and immediately advertises for you through the mental interpation of that image
experience.
You may be promoting any number of offers or online affiliate
programs or marketing programs but regardless
of what you are promoting under your logo the people who see your logo and know your logo will associate the programs under
your logo with you because of your logo and because
of their good experiences with you or the experiences their friends and associates have had with you. It's people who spread
the word.
Look at Amazon for example. They have gazillions of things
(books) and other things to offer but all that
is on their web
site is associated with them because of their logo. Like
wise ebay,Google, Yahoo and so on. Your logo image must be unique for you and represent you and your services must be the
best you can possibly provide to attract recall memory from a logo.
When people become fermiliar with the things you
offer and your logo and like what you give them
or sell them they will automatically check your web site again and again to see what you have to offer that is new and they
will associate those new offers with you each time you up grade your products and services.
Dealing with people means you must build relationships even
over the internet. You must communicate with people and serve them with the very best service you have to offer. You want
all contacts you meet online and off line to remember you and associate You with your logo and the good services you offer.
All
major corporations are mostly resognized by their logo.
Their products or servises are associated secondly. As an
example
you know who Microsoft is. You may not know what new products Microsoft is selling but you immediately know they
are all
about computers, software and technology when you see
their logo.You may not know the people personally but you know they
sell soft ware. Same with IBM. You don't know the people
personally but you know computers are their product. Most do
not know that IBM also earns a lot of money renting out office
space in their many buildings they have constructed.
Your
logo allows people to mentally associate with you immediately upon visualizing your logo as well as their experiences with
you in business. Who does not know
the ebay or the Yahoo logo?
Use every method possible
to get your logo in front of
hundreds and thousands of people and most of all you
want to make their associated experience
with you and
your business a very good one.
